Business - Written Wednesday, March 25, 2009 by Denis Hancock - 2 Comments

Twitter: Seriously short stories versus gateway to substantive content

As I work on my Twitter case study (highlighting how different brands are leveraging the platform, tied to the 2 x2 I wrote about a little while ago), I’m becoming ever more intrigued by the different ways different people use the platform. With that on my mind, I found the difference between the messages in two articles I found today quite interesting.

The first is an article from the Globe called “Seriously Short Stories“, which highlights how a variety of authors are trying to develop a knack for micro-stories – those told based on the limits of Twitter (i.e. 140 characters at a time). The second is a post from Shel Holtz, which talks about Twitter as a gateway to substantive content – focusing on tweets that link to some greater content (blog posts, videos, etc.). These are two very different mindsets.

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