Business - Written Tuesday, March 23, 2010 by Laura M. Carrillo - 2 Comments
As I’m sure you recall we’ve been conducting a survey called: “Leading in an age of unbounded data.” Last week we shared some of the initial results with nGenera Insight members. We’ve already seen some fascinating results as we heard from close to 80 enterprise class organizations, most of them global. Respondents tended to be at the Director-Executive level, across all functions.
Over 90% of respondents consider data as a strategic asset and in the last 12 months, close to 60% have seen an increase in the number of data sources that they use to make decisions. I had assumed that more data meant that they were able to apply all this new information to do their jobs more effectively. I was wrong. Only 33% reported that they had the right amount of data to do their jobs! How come? Isn’t all of this data supposed to be helpful? Where is the disconnect?
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