Comments on: “Every Cup Tells A Story” = Every Story Sells A Cup

By: Tim Hortons sips on social media « confessions of a social media newbie

Tim Hortons sips on social media « confessions of a social media newbie — Mon, 30 Mar 2009 23:26:53 +0000

[...] such a success? In my opinion, it’s that it is so simple to use. � Tim Hortons accounts for 42 per cent of sector traffic in the quick serve restaurant industry in Canada. � How many of the 63 per cent of Canadians over [...]

By: Wikinomics » Blog Archive » Wikinomics on Ice

Wikinomics » Blog Archive » Wikinomics on Ice — Wed, 14 Jan 2009 22:31:35 +0000

[...] [sic]� on their ‘Every Cup Tells a Story’ campaign [as written about by Jude Fiorillo here], to introduce ‘Stories From the Rink‘). Tags: advertising collaboration marketing [...]

By: Jonathan

Jonathan — Thu, 20 Nov 2008 02:56:31 +0000

Is it effective? You wrote about it. I learned about it. It put the name Tim Horton’s in front of my eyes. It reached me at least, so in my mind, yes, effective!