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Business - Written by on Monday, July 14, 2008 12:05 - 1 Comment

A picture is worth 1,000 words

We’ve all heard it before. The nay-sayers doubting the benefits of social technology. However, Jive Software CMO Sam Lawrence has posted a series of 10 charts on his blog Go Big Always illustrating many of the unsaid (or unexpressed) truths of organizations’ views regarding Web 2.0 tools.

Although comedic in nature, these diagrams give you something to think about. How much of the criticsms of Enterprise 2.0 out there are well-founded? Argued by people who have actually tried to use the technology, and how much of it is just ‘hot air‘ based on peoples’ perceptions.

Three of my favourites:

I encourage you to go to the original post and view all 10 charts.

1 Comment

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Jude Fiorillo
Jul 14, 2008 13:03

Those were fantastic. As a Mac user, my favourite chart was “use Apple-love Apple” vs “use Microsoft-love Microsoft”

I think the general question is, how many organizations walk the walk VS talking the talk?

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