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Business - Written by on Friday, November 9, 2007 10:15 - 5 Comments

Mass collaboration and the Electric Car?

Here’s an interesting thought: Could Silicon Valley be the catalyst for the development of the electric car?

Matt Neumann of the San Jose Mercury thinks so. In his article on the subject he highlights several efforts underway in the area, notably those of Shai Agassi, former exec at SAP. The latter has raised over $200mn in VC funding in an effort to get electric cars on city streets, noting that “Detroit is a car manufacturing center. I think what we’re looking at is not something that can be done in a normal way. . . . It needs an Internet approach, a Google approach.”

I’ll let you do the reading yourself but what struck my eyes was the following, “(Agassi’s) plan calls for Better Place to partner with carmakers whose products will use the company’s batteries and charging/swap stations. If consumers commit to a long enough contract for power,  Agassi argued, they could even get cars for free – just like with mobile phones and service plans.”

Evidently, that may be a lot of wishful thinking but if you’re one of the Big Three or the New Three (Toyota, Honda, Hyundai) you’ve got to be either concerned at the disruptive potential of projects like these, or enamoured with the potential that collaboration with such innovative projects could produce.

Either way, check out the project site at Project Better Place.



5 Comments

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Naumi Haque
Nov 9, 2007 11:58

In somewhat related news, California is suing the EPA for stonewalling a state law aimed at reducing automobile-related greenhouse gas emissions. If the law passes is would certainly bolster the case for an electric car.

Full story here: http://www.greencarcongress.com/2007/11/california-sues.html#more

Scott Schnaars’ Knuckle Sandwich – Project Better Place
Nov 9, 2007 13:48

[...] a hat tip to Wikinomics, but the collaborative effort that is planned to go into this.  Essentially, it is a [...]

kent beuchert
Nov 9, 2007 16:55

All-electrics are not economically viable. Agassi’s silly scheme actually makes batteries (and all-electrics) more expensive, not less. The plug-in will dominate until batteries cost far, far less than they do today and can be recharged quickly. Agassi simply doesn’t understand the dynamics of automotive electrification. There IS no need for all-electrics when plug-ins can exceed 40 miles of range (15,000 miles per year) and can be recharged at work, shopping and parking, extending
that range by almost double. For the foreseeable future, all-electrics make no sense.

Carl
Nov 12, 2007 12:31

I drive my Electric Conversion Chevy S10 70 miles per day. 35 to work plug in and charge, 35 miles home plug in and charge. I been driving it for a month and a half.

mark
Mar 29, 2008 8:38

I strongly believe they should support ZAP.

Coming soon in paperback! Help rename the paperback version of Macrowikinomics and win a one-hour webinar for you and your colleagues with Don Tapscott. Ends 5:00pm ET, August 31. Learn more.

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