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	<title>Comments on: One voice that says that Microsoft underpaid for Facebook</title>
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	<link>http://www.wikinomics.com/blog/index.php/2007/10/29/one-voice-that-says-that-microsoft-underpaid-for-facebook/</link>
	<description>Exploring How Mass Collaboration Changes Everything</description>
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		<title>By: Wikinomics &#187; Blog Archive &#187; I think this is worse than your boss not returning your emails</title>
		<link>http://www.wikinomics.com/blog/index.php/2007/10/29/one-voice-that-says-that-microsoft-underpaid-for-facebook/comment-page-1/#comment-95223</link>
		<dc:creator>Wikinomics &#187; Blog Archive &#187; I think this is worse than your boss not returning your emails</dc:creator>
		<pubDate>Tue, 12 Feb 2008 20:26:12 +0000</pubDate>
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		<description>[...] think this is worse than your boss not returning your emails After his rather large investment in Facebook, Bill Gates has abandoned his [...]</description>
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		<title>By: Edward Charvet</title>
		<link>http://www.wikinomics.com/blog/index.php/2007/10/29/one-voice-that-says-that-microsoft-underpaid-for-facebook/comment-page-1/#comment-43788</link>
		<dc:creator>Edward Charvet</dc:creator>
		<pubDate>Tue, 30 Oct 2007 12:43:08 +0000</pubDate>
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		<description>If I read this right, is the arguement that Microsoft pay $240m to &quot;keep the hype&quot; building in Facebook on the assumption that that will attract more people and therefore more ad dollars.  If Mircosoft is the biggest spender on ad revenues in Facebook and the biggest investor, can the hype + increased ad revenue generate a sensible return??</description>
		<content:encoded><![CDATA[<p>If I read this right, is the arguement that Microsoft pay $240m to &#8220;keep the hype&#8221; building in Facebook on the assumption that that will attract more people and therefore more ad dollars.  If Mircosoft is the biggest spender on ad revenues in Facebook and the biggest investor, can the hype + increased ad revenue generate a sensible return??</p>
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